Issue Number 026

Hello and welcome to Beyond the Paint, a blog by Bio Seaweed Gel (BSG). Every first business day of the month, we will be releasing new content discussing all things BSG for this upcoming month including sneak peeks, nails and more. We finish up every issue with ‘Artist Spotlight’ a mini-interview series featured on Beyond the Paint where we share insider interviews with our favourite nail professionals and creators.

SEPTEMBER AT A GLANCE

Happy September 1st! New month, new blog ♥ We are excited to announce our new Beyond the Paint Blog schedule. After 26 weeks of bi-weekly announcements, we've decided to update our release our blog on the first business day of every month. As a reader, you will be the first to receive the exclusive inside scoop on everything BSG happening for the new month ahead.

As always, don’t forget to leave your comment below for a chance to win a major prize. Details below. 

Let's kick off this first edition of the newly revamped Beyond the Paint Blog with a SALE – two sales that is – our Labour Day Sale and the Semi-Annual Fall Sale.  

LABOUR DAY SALE + SEMI-ANNUAL FALL SALE

Labour Day falls on Monday, September 6th, 2021. This day marks summer is coming to an end and what better way is there to enjoy this long weekend than planning your fall nails? Get free shipping on all orders over $30 with code “LABOURYAY21” - on from 09.03.21 11AM EDT - 09.07.21 11AM EDT.

Do you believe in not wearing white after Labour Day?

This #BSGWhite inspo should change your mind:

 

In addition to the upcoming Labour Day Sale, we do have a current promotion on our Dip Powder Colour! Get any Dip Powder Colour for $5 each when you purchase 6 or more.  Must use code 'DIP6' at checkout.

Our 
Semi-Annual Fall Sale is also fast approaching to greet the new season! 
Stay tuned for our highly anticipated announcement of the site-wide markdowns from 09.20.21 11AM EDT - 09.30.2021 11AM EDT

Excited for the sale but don't know what to shop during the sale? (We do have over 300 colours...) Take the guesswork out of your next mani and pedi with our latest Mystery Subscription Box.

MYSTERY SUBSCRIPTION BOX

Here's a riddle for you. What takes longer? Painting your nails or choosing the colour to paint your nails? Well, if you picked answer 2, we have your solution!  

Introducing Hue, our first Mystery Subscription Box (MSB).  
We select the season’s top five colours in all different hues (a.k.a shades) in gel, lacquer and dip. With Hue, you can keep your nails on-trend at an unbeatable value.

Subscribe now and get over $120 worth of BSG for as low as $50.15! Pay one subscription price upfront for automatic and free delivery. No hidden fees, no reoccurring charges.

PLUS – get an exclusive piece of BSG Merch in every box, not sold anywhere else. This true #BSGSquad soft tee could be yours!

The last chance to get your BSG tee and the Summer Hue MSB is September 21, 2021. 

Arguably the most exciting part of MSB? A guaranteed shade from the season's newest collection.  
Get the exclusive sneak peek on Fall 2021: Living Lush - you read it here first!

FALL 2021 COLLECTION

With the seasons changing, it’s time to reset and get in touch with your roots with our newest Fall 2021 Living Lush Collection. Inspired by the natural beauty found all around, these 8 new earth tones will leave you renewed. Available in our 3STEP Colour Gel Polish and BeBio Nail Lacquer, this collection features new favourites including Wildflower, Falling Maple and of-course Living Lush.

The official collection launch date is September 10, 2021. 

Mark your calendars for our launch promotions. We will be offering three amazing promotions from 09.10.21 11AM EDT - 09.15.21 11AM EDT: 

1. Free shipping on your entire purchase with any new collection colour purchase 
2. $12 UNPOLISHED Gel Mask Nail Remover with any new collection colour purchase 
3. Free Base and Top Set with full collection purchases 

Too curious to wait until the launch day? Keep your eyes on Instagram and TikTok. You might just see our new Brand Ambassador team buzzing with the collection first. Search the hashtag #BSGSquad #BSGBrandAmbassador and #BSGLivingLush.  

BRAND AMBASSADORS

On behalf of the entire BSG Team, we extend our warmest welcome to the all-new BSG Brand Ambassador Team. It is with our deepest gratitude, appreciation and love that we are so excited to welcome back new and familiar faces of our BA Team. Find our talented team of artists sharing their love and art with #bioseaweedgel all across the nail community.  

If you love BSG, share your work with #ILoveBioSeaweedGel and don’t forget to tag your #BSGColourName on your posts (ex. #BSGMarshmallow). 

Wrapping up the September Blog, let’s get into our featured Artist Spotlight on one of our beloved BA, Toronto's very own, Johnny Tran of @johnny_hardrocknails 

ARTIST SPOTLIGHT: JOHNNY TRAN

On this chapter of Artist Spotlight, we chat with Johnny Tran of Toronto based salon, Hard Rock Nails, about all things nail and career!

Could you tell us why you decided to become a nail professional? What made you want to go into this career?

"At the early age of 16 years old, I did not know what I was going to do as a career yet. One fine day, I was at my mother’s salon and she had asked me to help her with a client- a young lady, with her nail polish application. She [the client] was such a beautiful girl, I knew from the start that I wanted to do nails so I could meet her again haha.  At that time, I also saw that the nail industry focused too much into making profits at the cost of quality work and there was a lack of attention to details, therefore I made up my mind and decided to become a nail professional that have a great attention to details."

What is your favourite thing about being a nail professional?

"As a Nail Professional my goal is to give my clients the best nail experience possible because to see a smile on their faces makes me so happy."

As the owner and founder of Hard Rock Nails, what made you want to open your own salon and do you have advice for those who are thinking about starting their own nail business-especially in a competitive city like Toronto?

"After 10+ year in the nail Industry and working for my family nail business, I decided to expand and open Hard Rock Nails to continue growing and learning as an individual. In life, you should never say that you know it all because life is full of surprises. Therefore, my advice to all the people wanting to get into opening a nail salon is to start with love. You must love what you do and continue to learn to perfect your craft then success will come."

You are not just a successful business owner, but also a talented nail artist whose work a lot of people admire. Do you have anyone that you look up too or get inspiration from? Is there anyone that you attribute your success too?

"In today’s nail industry, everyone learns from one another and grows as a whole. Basically, we pick up the trends out there that’s featured in Nails Magazine and Nail Pro Magazine etc. and try to recreate in our style of doing the art or the nail shape itself. Who I really look up to on the business side of things, is someone who is not in the nail industry but is my mentor."

Lastly, what are your top three favourite shades and favourite thing about using BSG? 

"I love Bio Seaweed Gel very much and have been using its since day 1! Honestly, there are too many of the BSG polishes that are my favourite but I’m going to name the top three of mine: 12 Tea Party, 271 Tea Cups and 34 Coconut. My favourite thing about using BSG is blending the colours together that makes ombré nail [design]."

GIVEAWAY

Comment below what you are looking forward to for the month of September! Every comment will also double as an entry for a chance to win our entire new Fall 2021 Living Lush Matching Set Collection or the equivalent gift card value of $200.

One winner will be contacted by email on October 1st 2021. Must be 18+ to enter and a resident of Canada.

For all USA residents, to leave a comment on our USA blog click here. 

76 comments

I am looking forward to the changing leaves, warm drinks, the sound of leaves crunching under my feet and my latest BSG order ;)

Tarah September 27, 2021

I was looking forward to the start of school for the kids, and now Im excited for my starter kit to arrive in the mail!

Crystal Hamilton September 25, 2021

For September, I’ll go apples picking this week. Also going into Fall’s mood so nails will be more into Fall’s nature colours. Wining the full collection would be way more than perfect to begin with this new season :) Happy also that we have more freedom to go out and live again ;)

Anne-Marie September 25, 2021

My birthday month and new colours released on my bday! How crazy! So excited to get some of if not all of the new collection! So excited for cozy sweaters, hot coffee, changing leaves, bundling up, the crunch of the fall leaves when you step on them, and of course fall nails!

Ashley September 25, 2021

Looking forward to all the neutrals, browns, and deep colours of fall! So gorgeous!!

Jenna Lee September 24, 2021

I love the nudes, browns, greens that BSG has … so looking forward to fall nails and everything pumpkin!

Krista Rogers September 23, 2021

Looking forward to the fall leaves, pumpkin spice latte’s, doing fall coloured nails and cozying up in my fuzzy blanket by the fire! Happy Fall xx

Cynthia C September 23, 2021

I’m looking forward to getting the new collecting Living Lush, the cool fall weather and the beautiful leaves. Fall is my favorite season

Cherie Bates September 22, 2021

I am looking forward to the cooler weather along with the changing of the leaves. I love the change in the seasons

Sandra September 22, 2021

Very excited for cooler weather!

Isabelle September 22, 2021

I love fall because it brings back routine!
And also the change of weather allows for a change in wardrobe!! And what’s best to complement a fall wardrobe but beautiful fall inspired nails :)

Morgan September 22, 2021

I’m excited for fall wardrobes! September is when I change my closet from bright summer clothes to warm cozy fall ones! :)

Juliana Carrier September 22, 2021

I’m looking forward to cozy fall sweaters, apple picking and muted, cooler colours.

Andrea September 22, 2021

I’m looking forward to wearing cozy sweaters and enjoying hot tea on cold afternoons. And the fall colours, of course!

Katarzyna September 22, 2021

Looking forward to the change in the season and the beautiful scenery that accompanies that (changing leaves, cooler fresh air). Also excited for the new fall colours and Halloween!

Claudia September 21, 2021

Looking forward to the season change and new colours for the season!

Linda September 20, 2021

I’m looking forward to the leaves starting to change colour, hot teas and a month closer to my birthday!

Killa Atencio September 20, 2021

I’m a fall birthday so looking forward to Libra season :)

EJ September 19, 2021

I’m looking forward crispy fall air, new fall nailcolours, and Halloween

Jingyan Zhang September 19, 2021

I am looking forward to the colder weather…or as some might call it, sweater weather!

Gabrielle September 19, 2021

I am looking forward to spending today with my husband of 16 yrs on his birthday today. I am also looking forward to wearing my darker gel colors on my feet and hands to celebrate the cooler weather…

Melissa Bonnekamp September 19, 2021

We’re mid-September now, and I would say that I was looking forward to my baby brother’s 25th birthday, my friend’s wedding, and my OB appointment for my second pregnancy. What a blessed September!

Juliene B. September 18, 2021

This September I am so excited for the trees to change colours and to be doing fall coloured manicures for myself and my clients!

Parisa (tehrantonails.xo) September 18, 2021

I’m looking forward to applying BSG fall colors to my nails and trying to improve my artistic skills.

Sue September 17, 2021

Looking forward to the leaves changing colors in the next couple weeks and transitioning my wardrobe to sweater weather and the coziness that comes with all of it 🥰

Fiza September 17, 2021

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